Zanetti Moda and Robert Friedman: A New Strategic Licensing Deal
Starting with the Spring/Summer 2027 season, ZANETTI MODA and ROBERT FRIEDMAN enter a new licensing agreement for the global production and distribution of the brand’s collections. This partnership brings together Robert Friedman’s international identity with over fifty years of Zanetti Moda’s expertise in high-end women’s shirts and dresses.
The Robert Friedman License
The partnership builds on the core strengths of both brands: Robert Friedman’s distinct design research and global outlook, paired with Zanetti Moda’s manufacturing expertise and deep-rooted product culture.
Global Distribution
This strategic deal opens a new chapter in ROBERT FRIEDMAN’s market growth. While continuing to serve its established European bases in Germany, Austria, and Switzerland, the brand is expanding its commercial reach into high-growth markets across the Middle East and Asia. Maintaining an exclusive B2B model, the partnership continues to prioritize independent retailers and commercial partners. Together, Zanetti Moda and Robert Friedman remain dedicated to delivering exceptional product quality, elevated styling, and strong support for their wholesale network. Perché funziona per SEO e GEO:
Robert Friedman: Creative Research, Style, and Global Identity
Continuous innovation in materials, prints, and color ranges defines the signature style of Robert Friedman. Under the direction of designer and owner Massimiliano Martini, the brand crafts versatile, highly recognizable collections tailored to global markets and diverse store profiles. Fabric selection is central to every collection. Featuring tactile cottons and linens, specialized wash treatments, and delicate muslins, each piece is engineered for exceptional quality, comfort, and timeless femininity.
